[NEWS] A New Hybrid exhibition space, Art House Will Be Launched on November in New York

August 19, 2021 


Art House at 660 Madison Avenue, Manhattan. (Courtesy Art House)

New York is getting a major new gallery hub with the launch of Art House in the former Barneys New York flagship store at 660 Madison Avenue this November. Art House, launched by Michael Plummer and Jeff Rabin of Artvest advisory and Geoff Fox, the principal of Touchstone Event Management. It follows the launch of a similar space in London. 


On November 4, it will host 60 exhibitions in the five-floor venue with showcases organized around a common theme. Art House is becoming a first-of-its-kind fine arts platform described as an extraordinary new hub for art galleries, philanthropy, and ideas that will support the revitalization of the city’s creative economy. In addition to dedicated exhibition stands for a host of international galleries, the reimagined department store will include flexible event venues to host seasonal fairs and cultural programming throughout the year as well as a champagne lounge, offices , salon-style viewing rooms, and a ninth-floor VIP member’s club in what was once Freds at Barney, the retailer’s chopped salad-slinging in-house café and place-to-be-seen. It will also allow its exhibitors access to an online sales platform.


Art House Floor Guide. (Courtesy Art House)


They say the space will provide much off what an art fair does, public programming and a luxury spaces to entertain tip clients supported by an online platform. Art House will also host pop-up showcases that adhere to collectors’ travel patterns.

 

The founders plan to host another multi-gallery event in May 2022. The schedules mimic the pre-pandemic Fall and Spring seasons of Tefaf New York and marquee auctions between November and May. The venue looks to encompass all corners of the art market, from small to mega dealers, to top auction houses like Sotheby’s and Christie’s—while targeting buyers across all art categories from anitiquities to the ultra-contemporary.

 

Robin said, “The whole essence of Art House is to be a hub to service the space for the entirety of a year, and across all categories, with programming, exhibitions, food service, drinks, and the thoughtful exchange of ideas and information.”  

 

 

 


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