October 12, 2021
Source. KIAF
KIAF SEOUL 2021, which marks its 20th
anniversary this year, will be held at COEX hall A and B from the 15th to the
17th of October. The exhibition hall will open for VVIP on the 13th and VIP on
the 14th. Last year, KIAF conducted only online viewing room due to the
influence of COVID-19, but this year it will be held for both online and
offline.
KIAF Seoul is Korea's representative
international art fair held by the Korea Galleries Association since 2002.
About 170 galleries from 10 countries will represent paintings, sculptures and
media works. The increase in participation in famous overseas galleries such as
the U.S. and Germany reflected the growing international interest in the Korean
art market.
In particular, as it is the last solo art
fair before co-hosting with 'Frieze', which is one of the world's three major
art fairs, in next year 2022, KIAF paid more attention to increase the fair
quality as Korea’s representative art fair. It is known that about 100
galleries, including association member galleries and overseas galleries, have
been eliminated from the application screening for this reason.
In terms of operation, KIAF also focused on
the international quality. The previous ticket system was divided into only VIP
and general viewing, but the new ‘VVIP’ ticket is created to further enhance
the treatment of high-priced and very private art collectors. Considering that
the new collector in 30s and 40s do not have a connection to galleries, not
only VVIP previews also VIP preview cards were released for sale.
Dalsung Hwang, a chairman of the Korea
Galleries Association, mentioned, “Competition is taking place to bring Hong
Kong, Shanghai, Taipei, and Singapore, the centers of Asian art market, to
Seoul,” and, “"Japan is also on alert, easing tax regulations on artworks.
We cautiously expect the Korean art market will step forward five times over
the course of this year and next year," he said.
As another top major domestic art fair, ART
BUSAN, held in Busan in this May, recorded the largest transaction amount in
history of about 35 billion Korean won, focusing on the sales result of KIAF
Seoul 2021.
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